Electrical Branding Portfolio

Good Fellow Electric Home Service Branding

Good Fellow Electric pairs a friendly greeting with electrical tools. Rounded script and a simple tradesman character give the name a human connection.

The character gives “Good Fellow” a face

The smile and raised hand suggest a welcoming greeting. A screwdriver, cord and toolbox place that character in the electrical trade. The separate “Electric” plate makes the service clear in words.

Good Fellow Electric logo with a waving tradesman, screwdriver, cord, and toolbox.

A greeting framed by the tools of the trade

The mascot holds a screwdriver with a coiled cord over his arm. A toolbox beside his boots adds another trade cue, while the free hand supplies the greeting.

Rounded cream script fills the red name badge. The teal “Electric” plate repeats the shirt color, with small screws that make the lower strip look like an attached sign.

Good Fellow Electric vehicle wrap artwork.

The electrician joins the two color areas

The large character stands where the red front meets the teal rear. A curved cream border follows that change, separating the figure and color fields.

The name has its own space on the broad side panel, with pale rays spreading behind it. On the rear, the character moves beside a smaller badge and the contact details stack below.

Good Fellow Electric uniform artwork.

The badge carries the simpler shirt design

The polo uses teal as its main field, matching both the service plate and the character’s shirt. The compact chest badge keeps the front focused on the name.

A larger badge sits on the back against pale rays. Cream lettering and red borders keep that mark distinct from the teal, carrying the identity without the full mascot.

Good Fellow Electric yard sign artwork.

A curved divide inside a smaller format

The yard sign keeps the electrician beside the name across red and teal fields. The cream curve separates those fields and frames the character’s greeting.

The phone number and website occupy separate bands below. Grouping the contact details there leaves the upper panel for the character and business name.

Good Fellow Electric A-frame design with the logo, mascot, phone number, and QR code.

A name above, a contact area below

The A-frame puts the badge and phone number in the teal upper area. Its vertical order suits the narrow sign and gives the wording a clear place.

The mascot and QR code share the red lower panel. Cream outlines link the character to the pale lettering, while the bottom website strip completes the stack.

Good Fellow Electric trade show display artwork.

A wide greeting adapted to tall flags

The canopy, backdrop and table cover pair the electrician with the name badge. Red corners and cream curves carry the van’s color split into the event display.

The flags turn the name vertically and place the character below it. The canopy gives the website a wide strip overhead, so the contact cue has a different role from the repeated logos.

The team behind the design

Explore the design work shown for this brand.

Brand
Good Fellow Electric
Work shown
Logo Design, Truck Wrap Design, Uniform Design, Yard Sign Design, A-Frame Design, Trade Show Design
Design team
Kongify

Source: The designs shown on this page.

Meet the Kongify team